356 Kč - Dr Dan Ariely: The Upside of Irrationality

The Upside of Irrationality: The Unexpected Benefits of Defying Logic

Autor: Dr Dan Ariely

paperback
Kategorie: Průzkum trhu
Kategorie: Pravděpodobnost a statistika
Kategorie: Behaviorální ekonomie
Kategorie: Populární kultura
Kategorie: Sociologie
Kategorie: Poznání & Kognitivní psychologie
Kategorie: Behaviorální ekonomie
Naše cena: 19.48 EUR (cca 478 Kč)
(cena aktualizována 04.04.2026)

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The Upside of Irrationality: The Unexpected Benefits of Defying Logic

Společně s touto kniho zároveň doporučujeme tyto knihy:

Knihy z kategorie Behaviorální ekonomie

The Hour Between Dog and Wolf: Risk-taking, Gut Feelings and the Biology of Boom and Bust

The Hour Between Dog and Wolf: Risk-Taking, Gut Feelings and the Biology of Boom and Bust

The Hour Between Dog and Wolf: Risk-Taking, Gut Feelings and the Biology of Boom and Bust

The Upside of Irrationality: The Unexpected Benefits of Defying Logic

The Upside of Irrationality: The Unexpected Benefits of Defying Logic at Work and Home

Hidden in Plain Sight: How to Create Extraordinary Products for Tomorrow's Customers

ALCHEMY: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life

Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life

Competing Against Luck: The Story of Innovation and Customer Choice

Dollars and Sense: How We Misthink Money and How to Spend Smarter

Elliot Wave Techniques

Microeconomics and Behaviour

The Cognitive Basis of Institutions: A Synthesis of Behavioral and Institutional Economics

How Behavioral Economics Influences Management Decision-Making: A New Paradigm: A New Paradigm

Dishonesty in Behavioral Economics

Scarcity: The True Cost of Not Having Enough

The Undoing Project: A Friendship that Changed the World

Licence to Be Bad: How Economics Corrupted Us

The Smarter Screen: Surprising Ways to Influence and Improve Online Behavior

Spent: Sex, Evolution, and Consumer Behavior

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