712 Kč - Adam Morgan: Eating the Big Fish

Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders

Autor: Adam Morgan

hardback
Kategorie: Prodej a marketing
Kategorie: Reklamní
Kategorie: Průzkum trhu
Kategorie: Business & Management

Nejprodávanější kniha našeho knihkupectví!
Běžná cena: ~~30.36 EUR (745 Kč)~~
Sleva: -4 %
Naše cena: 29.05 EUR (cca 712 Kč)
(cena aktualizována 04.04.2026)

Doprava zdarma do České republiky a na Slovensko více

Komentáře čtenářů a knižní recenze: Amazon

Objednat

Společně s touto kniho zároveň doporučujeme tyto knihy:

Branded Entertainment
Cena: 515 Kč

Why We Buy
Cena: 329 Kč

Good to Great
Cena: ~~663 Kč~~ 633 Kč

Futuretainment
Cena: 572 Kč

Knihy z kategorie Business & Management

Více než knih

The Honourable Company Cena: 18.23 EUR cca 447 Kč Podrobnosti o knize	The Eddie Stobart Story Cena: 14.83 EUR cca 364 Kč Podrobnosti o knize
The King, the Crook, and the Gambler: The World's First Great Financial Scandal Cena: 18.41 EUR cca 452 Kč Podrobnosti o knize	Who Says Elephants Can't Dance?: How I Turned Around IBM Cena: 17.77 EUR cca 436 Kč Podrobnosti o knize
The One Minute Manager Balances Work and Life Cena: 21.27 EUR cca 522 Kč Podrobnosti o knize	The On-Time, On-Target Manager Cena: 14.72 EUR cca 361 Kč Podrobnosti o knize
Winning: The Ultimate Business How-to Book Cena: 14.72 EUR cca 361 Kč Podrobnosti o knize	Applied Business AS Endorsed by AQA Cena: 40.95 EUR cca 1004 Kč Podrobnosti o knize
The One Minute Manager Cena: 20.60 EUR cca 505 Kč Podrobnosti o knize	One Minute for Yourself Cena: 11.13 EUR cca 273 Kč Podrobnosti o knize
The Greatness Guide: One of the World's Top Success Coaches Shares His Secrets to Get to Your Best Cena: ~~17.55 EUR~~ 16.61 EUR ~~cca 430 Kč~~ cca 407 Kč Podrobnosti o knize	AQA A2 Business Studies Cena: 37.26 EUR cca 914 Kč Podrobnosti o knize
You Bet: The Betfair Story and How Two Men Changed the World of Gambling Cena: ~~9.30 EUR~~ 0.00 EUR ~~cca 228 Kč~~ cca 0 Kč Podrobnosti o knize	You Bet: The Betfair Story and How Two Men Changed the World of Gambling Cena: 26.19 EUR cca 642 Kč Podrobnosti o knize
Connected: The Amazing Power of Social Networks and How They Shape Our Lives Cena: 13.65 EUR cca 335 Kč Podrobnosti o knize	Career Management Secrets Cena: 11.44 EUR cca 281 Kč Podrobnosti o knize
Business Grammar & Practice. Intermediate: B1-B2 Cena: 24.55 EUR cca 602 Kč Podrobnosti o knize	The One Minute Manager - One Minute For Yourself Cena: 13.08 EUR cca 321 Kč Podrobnosti o knize
The Corner Office: How Top Ceos Made it and How You Can Too Cena: 16.11 EUR cca 395 Kč Podrobnosti o knize	Search Inside Yourself: Increase Productivity, Creativity and Happiness Cena: ~~17.36 EUR~~ 16.82 EUR ~~cca 426 Kč~~ cca 413 Kč Podrobnosti o knize