Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant

Autor: W. Chan Kim, W. Chan Kim, Renée Mauborgne

hardback Kategorie: Prodej a marketing Kategorie: Průzkum trhu Kategorie: Průmysl & Industrial Studies Kategorie: Development Economics Kategorie: Development Economics Kategorie: Business & Management Kategorie: Obchodní strategie Kategorie: Management & Vedení techniky Kategorie: Management: Vedení a motivace Kategorie: Vedení Rozhodování Nejprodávanější kniha našeho knihkupectví! Naše cena: 28.07 EUR (cca 683 Kč) (cena aktualizována 29.01.2026) Doprava zdarma do České republiky a na Slovensko více Komentáře čtenářů a knižní recenze: Amazon

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