594 Kč - Jonah Berger: Contagious

Contagious: Why Things Catch on

Autor: Jonah Berger

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Kategorie: Prodej a marketing
Kategorie: Reklamní
Kategorie: Průzkum trhu
Kategorie: Behaviorální ekonomie
Kategorie: Sociologie
Kategorie: Behaviorální ekonomie

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Contagious: Why Things Catch on

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Knihy z kategorie Behaviorální ekonomie

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How Behavioral Economics Influences Management Decision-Making: A New Paradigm: A New Paradigm

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